Utilising LinkedIn to its full potential as a Recruitment Professional
Would you agree that the recruitment procedure has remained largely unchanged in recent years? It's safe to conclude that the process of applying for a job, attending an interview, and then receiving an offer or rejection remains the fundamental procedure. But what about the technology used to find work or fill a position? There have undoubtedly been significant changes in this area.Take a stroll down memory lane.Jobs were advertised in newspapers, phone books, and storefront windows. (Not to mention the piles of paper CVs that came with it all.) Then there was the infamous RED MARKER (these were not for colouring). So, what happened?
Let me introduce you to... the internet and online social sites.Today, current digital approaches and tools have shown to be quite effective when assessing candidate appropriateness, benchmarking, and selecting top personnel.It's also undeniable that LinkedIn has evolved into the de-facto platform for all business people on the planet.Fun fact: LinkedIn launched on May 5, 2003 (a staggering 19 years ago, do you feel old yet?)Another interesting fact: Did you know their mission statement was to link the world's professionals in order to make them more productive and successful?Did the LinkedIn founders realise the full potential of their platform all those years ago? With over 610 million active members and additional services such as Sales Navigator, LinkedIn Recruiter, Campaign Manager, and Apply with LinkedIn, it's easy to say that LinkedIn is a HUGE success.
The Game Changers
LinkedIn Recruiter
LinkedIn Recruiter is a platform for finding, engaging with, and managing applicants that is both simple and powerful. You can also prioritise prospects who are most interested in hearing from you.Our notable LinkedIn Recruiter features include:
- Select whether you want to be kept up to date on prospects who are looking for work..
- When browsing results or individual profiles in LinkedIn Recruiter, you can identify who has a Mercury record and rapidly access information with a single click. There's no need to navigate to your applicant tracking system (ATS) to look for the profile!
- Mercury data can be found in LinkedIn Recruiter. When browsing applicants that have a Mercury profile, look for your Mercury data on LinkedIn Recruiter. View their Mercury profile, as well as information on all vacancies they've been linked to, as well as any input from your team.
- Filter on prior applications in LinkedIn Recruiter. View Mercury information from the search results view, including past applications.
- Communication is essential. Maintain visibility in both LinkedIn and Mercury. We'll sync your InMails with activity timelines and keep you and your team informed: Never again will you miss an InMail.
- How about the ease with which candidates from LinkedIn Recruiter can be added to Mercury vacancies? We'll also forward your InMails to the candidate. Your daily administration = #DONE
Connect Linkedin Recruiter with Mercury
Sales Navigator
LinkedIn Sales Navigator is a sales prospecting solution that allows you to use the LinkedIn network to establish and nurture contacts. It's also useful for segmenting and tracking your outreach activities.Let's begin by setting the stage. Consider for a moment that you can be notified when one of your current clients changes employment. Or did you notice that a candidate you previously placed has changed jobs? What if you knew all of this before your rival? Allow that to soak in for a moment. #MindblownYour company could differentiate itself from the competition by being able to congratulate individuals on their new roles and offer your services for the additional jobs they've added to their team. Tracking and backfilling the candidates your competition placed ahead of you when they move.The options are limitless. If you're looking for new contacts, you can add them directly from LinkedIn. Send your InMail, and it will be added to their activity timeline in their sparkling new record.With Mercury, you could view, build, sync, and manage your client database in ONE system. Because of the seamless integration with Sales Navigator, you won't have to switch between platforms, duplicate administrative chores, or miss out on future chances.LinkedIn's Data Validation function is a game-changer in this situation!
Campaign Manager
LinkedIn's ad management tool called Campaign Manager enables anyone to build, implement, and track the success of LinkedIn ad campaigns.Lead Generation conversion efforts on LinkedIn are also excellent for generating leads. Retrieving leads might be time-consuming if you don't have a Marketing Automation or CRM platform. Furthermore, our clever recruitment software will automatically capture leads within your CRM, directly from your Campaign, using LinkedIn's Lead Gen Forms. This makes it simple to record, view, and act on leads.
Apply With LinkedIn
The ability to apply at the touch of a button transforms both the applicant and the recruiter's lives. LinkedIn pulls all of your information as the candidate from your profile, assuming you've kept it up to date! Then you click the Apply button, which saves you time when hunting for the ideal employment.All of this information will be maintained in your CRM as the recruiter, providing for easy access and management of applicants and clients.So, here's our million-pound question.Are you making the most of LinkedIn as a recruitment professional?With the Mercury platform, we can assist in realising this promise. Microsoft Dynamics 365, Microsoft's Power Platform, and Office 365 power it. It integrates with, and, more crucially, behaves similarly to, other Microsoft apps that your staff use on a daily basis. This makes it simpler to manage your tasks across many devices and makes it easier to use. And just so you know, we're not your average cloud-based employment and recruitment software provider. We've accumulated over:
- 150+ years of combined experience as recruitment professionals.
- 140+ years of combined experience in recruitment and software technology.
- 250+ years with Microsoft technology.
- 100+ years with Microsoft Dynamics.
Streamline the process of creating job opportunities.We're here to bring 'Simplicity Back' to your recruitment process by streamlining it and allowing you to view, create, sync, and manage everything in one completely integrated CRM.Our objective is to give you time back to appreciate the simple things in life, such as finally starting to cross things off your to-do list, getting that additional 30 minutes of sleep in, or even getting to that 5k run you've been putting off!Whatever path you take, the year has only just begun. In a year's time, where do you picture yourself?[video width="1280" height="720" mp4="https://wearemercury.com/wp-content/uploads/2021/01/Social-Tiles-4.mp4"][/video]